Live Webinar

Why Do Rewards Programs Fail?

Wednesday, November 11, 2026 · 2:00 PM Eastern Time

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JC

Javier Correa Jr.

CEO & Founder, Sombrero Mexican Food
Achieved 75% loyalty penetration across all locations

What You'll Learn

Real lessons from a brand that turned loyalty around

Why Rewards Programs Fail

Understand the common pitfalls that prevent rewards programs from gaining traction and why many fail to build real customer loyalty.

What Sombrero Changed

Hear firsthand how Sombrero Mexican Food reworked their rewards program and the specific changes that made the difference.

Reaching 75% Loyalty Penetration

Learn how Sombrero achieved an impressive 75% loyalty penetration rate and what that means for customer relationships and revenue.

Practical Takeaways

Walk away with actionable insights you can apply to your own rewards program, whether you're starting from scratch or looking to improve.

Date
Wednesday, November 11, 2026
Time
2:00 PM ET
Duration
~45 minutes
Speaker
Javier Correa Jr.
Format
Live Zoom Webinar
Cost
Free

Why do some rewards programs drive real customer loyalty while others struggle to gain traction? In this session, we'll be joined by Javier Correa Jr., CEO and Founder of Sombrero Mexican Food, who will share his firsthand experience building stronger customer relationships through loyalty. Javier will walk us through Sombrero's journey -- what wasn't working, the changes they made to their rewards program, and how those changes helped them achieve an impressive 75% loyalty penetration. Join us to hear the lessons learned along the way and discover practical insights you can apply to make your own rewards program more effective.

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Don't Miss This Session

Join us on Wednesday, November 11 to learn what makes rewards programs succeed -- and what causes them to fail. Spots are limited.

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